This dissertation explores Impact of Online Marketing on Small Organisations. Marketing Dissertation Topics - This dissertation is being focused more towards the smaller businesses that use online marketing, “Online marketing helps present small businesses in a commercial manner but you can also draw in customers by allowing them to explore the site interactively”,. All marketers are equally competitive as they all want maximum exposure for the product or business they are marketing. This dissertations project also looks at research undertaken previously by other marketing experts, facts and figures of how online marketing has become more popular over the years, and also an in-depth study as to the way online marketing attracts users. The author set up a small focus group to use as primary research and also contacted three small organisations, to see the way that they currently use online marketing. The overall aim of this project is to identify the factors and assess the effective
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